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ID #SA1231909
FOR SALE
£1,450
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Double Sided Milk Glass Advertising Lightbox Circa.1920s
Mark Davis Antiques
for sale €1,697     $1,842
£1,450

Mark Davis Antiques

Sellingantiques Verified Since May 2008
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Id #SA1231909
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Double Sided Milk Glass Advertising Lightbox Circa.1920s

1900 - 1920
Description

Double Sided Milk Glass Advertising Lightbox. The sign is a great survivor from the early 1900s. Made by leading shopfitters and sign makers 'E. Pollard and Co Ltd' Farringdon, London.

Johnson and Co were early gramophone makers.

There is a small crack to the glass on one side, but the whole sign is structurally sound and ready to hang.

Approx dimensions 92cm high (excluding hanging hooks), 79cm wide, 25cm deep. There is wiring to the interior, but this will sign will need to be rewired before use.

Physical Dimensions
Height
92cm (36.22")
Width
79cm (31.10")
Depth
25cm (9.84")
Declaration

Mark Davis Antiques has dated this Vintage Advertising Lightbox Sign to the 1920s.

Reference Numbers
Sellingantiques Reference
SA1231909
Dealers Notes

Large store/

Monday -Sunday 9.00-18.00. By prior appointment.

Description
Double Sided Milk Glass Advertising Lightbox. The sign is a great survivor from the early 1900s. Made by leading shopfitters and sign makers 'E. Pollard and Co Ltd' Farringdon, London.

Johnson and Co were early gramophone makers.

There is a small crack to the glass on one side, but the whole sign is structurally sound and ready to hang.
Mark Davis Antiques

Approx dimensions 92cm high (excluding hanging hooks), 79cm wide, 25cm deep. There is wiring to the interior, but this will sign will need to be rewired before use.

Height
92cm (36.22")
Width
79cm (31.10")
Depth
25cm (9.84")
Date of Manufacture

Mark Davis Antiques has dated this Vintage Advertising Lightbox Sign to the 1920s.

Reference Numbers
Sellingantiques Ref
SA1231909
Mark Davis Antiques
Sellingantiques verified Since May 2008
Dealer Profile

You can view the stock and full dealer information on the Mark Davis Antiques Profile Page

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A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background.
1 / 5
Archive I A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background.

Double Sided Milk Glass Advertising Lightbox Circa.1920s

Archive II A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background. View II
Archive III A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background. View III
Archive IV A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background. View IV
Archive V A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background. View V
Enlarged Archival View
Telephone 07890 261614
Location
16 Fore Street
Kingsbridge
Devon
TQ7 1NY
United Kingdom
Verified Since May 2008
Items For Sale 94
Items Sold 42
Mark Davis Antiques
Verified Since May 2008
View Dealer Info
Location: 16 Fore Street, Kingsbridge , Devon, TQ7 1NY, United Kingdom
Verified
May 2008
For Sale
94
Sold
42
A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background.
Double Sided Milk Glass Advertising Lightbox Circa.1920s
Ref: SA1231909
A double-sided 1920s metal and milk glass advertising lightbox sign featuring white lettering for The Johnson Talking Machine Co Ltd on a black background.
Detail View 1
Detail View 2
Detail View 3
Detail View 4
Archival Detail
Every single antique dealer on our platform is individually approved by our internal team. We verify their professional trade history, ethical standards, and photographic quality to ensure a secure, high-standard buying environment. Upon joining, every dealer agrees to a strict 9-point code of conduct. While issues can occasionally arise, our dealers typically resolve them swiftly and directly with the buyer. In fact, since our founding in 2002, Sellingantiques has only had to step in to help resolve an issue on roughly five occasions—a true testament to the quality of our dealers and their dedication to your happiness.
Our dealers are highly experienced in packing and shipping fragile, high-value antiques. Because you are in direct contact with the dealer, you will be able to easily go through all available shipping and insurance options together to ensure your item arrives safely.
Antiques are the ultimate green purchase. By choosing historical pieces over newly manufactured goods, you completely eliminate the carbon footprint of modern mass production while preserving exceptional, timeless craftsmanship.

During the 1920s, commercial establishments increasingly adopted illuminated lightboxes to promote their trade both day and night. These signs often featured reverse-painted glass panels housed within durable metal casings, serving as prominent exterior or interior branding for specialist retailers.

Authentic period lightboxes were typically constructed using milk glass or translucent painted glass panels mounted within cast iron, steel, or zinc frames. Internal lighting was provided by standard incandescent fittings designed to project light evenly through the glass.

Original pieces display natural patination and surface wear on the metal casing, alongside period-appropriate typography and manufacturer stamps from known sign makers. The glass panels often exhibit hand-painted or gold-leaf details with minor age-related wear around the frame edges.

An antique lightbox functions effectively as a focal decorative element on a narrow wall, above a sideboard, or displayed within an industrial shelf arrangement. It introduces strong graphic typography and historical character to modern residential or commercial interiors.

Glass panels should be cleaned gently using a soft, dry cloth or mild glass cleaner, avoiding abrasive chemicals that could damage reverse-painted lettering. Metal housing requires light dusting, and internal electrical components should be rewired by a qualified electrician to comply with modern safety standards.
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