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£399 Website Package for Antique Dealers
Getting a new website is just like opening a new retail outlet - you’re going to attract more customers and you’re going to sell more antiques.
Like any new outlet, you want the shop-front to look good so it draws people in. Plus you want it to be well laid out inside to show off your stock in the best possible way.
That’s where we come in, because we’re not just experts in website design, we also have a wealth of experience in the antiques trade.
Which means we understand precisely what your customers want from a website, how they like to browse and how they shop. And all that expertise and experience will go into your website.
Here is a selection of our portfolio of £399 website packages created for UK Antique Dealers by Sellingantiques.co.uk:
www.dartingtonantiques.co.uk
www.juliecartwrightantiques.co.uk
www.serpentineantiques.co.uk
www.michaelwilde.co.uk
Our antiques website packages are simply packed full with everything you need to start selling online.
58 Reasons why Sellingantiques.co.uk is the right company to provide a website for your antiques business...
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1. Search Engine Optimised - Your website will be automatically optimised for search engines. That means that each time you add a new item to your website, the description will be "indexed" by search engines such as Yahoo and Google. So customers searching for items you’re selling will find you! |
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2. We only create websites for antique dealers - Sellingantiques.co.uk is the leading provider of website design to the antiques trade. In fact we don’t design websites for any other type of business - which means we have the expertise and the experience to build a website that will match your needs perfectly. |
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3. Fresh and modern antiques website design - Using the latest design techniques we’ll give your website a contemporary look, with sharp images and easy-to-read text. The clear layout will allow visitors to access your inventory and quickly find exactly what they’re looking for. |
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4. We register a .co.uk or .com domain on your behalf - Setting up a new website and registering a new domain name (website address) can be a tricky business - so we take care of everything for you. Simply tell us your preferred website address and we will look after all the technicalities. |
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5. Your antique stock beautifully displayed - Your inventory of antiques will be displayed clearly and simply. Thumbnail images of your stock are shown alongside a brief description and price of each item. If a customer wants to find out more, they just click on the link to get more details. |
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6. Website designed by Sellingantiques.co.uk - Sellingantiques.co.uk is fast becoming the leading online authority for UK antique dealers. We provide websites for some of the country’s leading dealers and trade associations, so having our link on your website will enhance your online reputation. |
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7. Choose your own website colour scheme - You choose the colour scheme of your website. You can specify the colour of all areas of your site, giving you a choice of 1000's of different design combinations and ensuring your website is totally unique. |
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8. Contact us page - This is a key page on any effective website. You can include just your email address, or list your telephone number and trading address too. You also have the option of including a Google map (no charge) enabling customers to locate your trading premises. |
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9. Detailed view of your antiques - Using the latest "ThickBox" technology, when a visitor clicks on an item to view more details, the background of the page is 'dimmed' to give total prominence to the antique they wish to see. When finished viewing they simply click the “close” button. |
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10. Detailed view - the text features - The title of your antique is shown in a bold large font, followed by a description of the item along with the price and reference number. If you have a Paypal account the visitor has the option to buy the item instantly. |
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11. Detailed view - your photos - You have the option to display up to 5 photographs of each item. Whenever a visitor views the detailed information about an item, they can also see your photos at full size, enabling them to see the item in close detail and from a range of angles. |
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12. Address or no address? - You have the option of including your contact details at the bottom of every page of your website. As some dealers don’t want their address displayed (perhaps if they deal from home) then you have the choice of including either your full address or simply a region e.g. London UK. |
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13. Select an antique category - Every page of your website will link visitors to categories of antiques that you have created (using your control panel). This is a highly effective way for visitors to browse your inventory by antique category. |
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14. Sold antiques - This is a back-catalogue of your sold stock. It allows your online customers to see what type of antiques you have stocked in the past. Items on the "sold items" page do not include a price, and all have a "sold" marker attached. |
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15. Currency selection - As your website is likely to attract visitors from around the world, showing prices in a range of currencies will help to encourage sales to overseas customers. By clicking on a particular flag, visitors can view all prices on your website in their chosen currency. |
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16. Antique search box - A highly accurate “search box” will be shown on each of your webpages. This will enable visitors to quickly find precisely what they’re looking for. Based on usage statistics from Sellingantiques.co.uk your keyword search box will be one of the most popular elements of your website. |
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17. Keyword search - the inner workings - When a customer performs a keyword search, these keywords are matched to the title and description of the items that you upload to your website. The results are displayed according to relevancy and sorted by price. |
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18. Latest Stock page - Your website will automatically filter your inventory to show the very latest items that you’ve uploaded. This feature should appeal to your regular customers who can quickly view your new stock. |
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19. Welcome message - Greet visitors to your website with a welcome message that you can update any time you wish. Your welcome message can also be used to highlight upcoming events or latest news. |
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20. Webpage format same on every page - Maintaining a consistent brand image across different pages is a crucial element of an effective website. It not only presents a professional image, it also helps customers become familiar with your website’s layout so they feel comfortable viewing different pages. |
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21. View all antiques - For customers who don’t want to miss a thing! They can click on your "view all" link to display every single item in your inventory. Items will be ordered by price, from most expensive to least expensive. |
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22. International telephone number - Looking after those foreign visitors could prove to be very lucrative. Providing your phone number in international format means you’re more likely to encourage prospective overseas customers to pick up the phone and call whenever they see an item they’re interested in. |
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23. Live time - Visitor usability studies have consistently shown that placing a digital “clock” showing the live time on your website can vastly increase the perceived freshness of your website. Visitors are more likely to will feel your website is relevant and up-to-date. |
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24. Antique sitemap feature - auto updates - The only eyes that will want to see this page are those belonging to search engine spiders (programs that crawl across the web “reading” website content). This page is designed to enable these spiders to find every nook and cranny of your site - so Google will know precisely what you’re selling. |
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25. The [admin] link - This is your doorway to your control panel where you’ll be able to update all aspects of your website quickly and easily. You won’t need a web designer or even a web design book. In fact, it’s so straightforward you won’t even need any computer experience. |
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26. Links page - This page enables you to link to other websites that you like or with whom you are building a linking campaign. This is ideal for Search Engine Optimisation, something that many website owners like to get involved with. |
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27. Delivery information - Inform your customers about your methods of delivery. This is your opportunity to tell your customers how their goods will be shipped to them should they make a purchase on your site. |
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28. Latest news - This is an optional feature that allows you to write about any news items that may be of interest to your customers. This page will not appear on your website if you do not enter any news content. |
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29. Customer testimonials - Testimonials from previous customers can be a very powerful way of establishing your credentials, particularly when it comes to convincing new visitors that you provide a good quality, professional service. This page is optional and will not appear if you do not enter any text. |
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30. Frequently-Asked-Questions - There are bound to be some questions that many of your customers will want to ask. How do I pay? Is my item insured? Can I visit your premises? What are your opening times? The F-A-Q page lets you provide answers to common questions, leaving you with more time to answer more specific queries. |
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31. About us page - Your “about us” page is your chance to tell your customers all about your antiques business - and to let them know why they should buy from you. A link to “about us” will appear on every page of your website. |
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32. Antiques association logos - If you are a member of BADA, LAPADA, WEADA, PAADA or any other professional association, just let us know. We’ll then place your association logo on each of your pages. It’s another “tick in the box” in building your online reputation. |
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33. Antiques RSS Feed - automatically created. - This is a “news” service that visitors to your website can sign up to. It’s another feature designed to help your website in search engine indexing, plus it’s also useful for visitors who want to be notified whenever you add new items to your site. |
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34. Copyright notice - This copyright notice will automatically be updated on 1 Jan of each year. There’s no need to remember to update it - it’s just another simple feature to make your online life more enjoyable and hassle-free. |
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35. Website last updated - Similar to the “live time” feature, the "website last updated" figure shows when you last added any news content or changed the inventory on your website. Updating content at least once a month helps to ensure your site feels fresh and relevant to visitors. |
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36. Privacy Policy - Yes, every self-respecting website should have one of these. This page simply contains universal privacy information. Search engines love to find privacy policies so it will help in search engine ranking too. |
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37. Home link - Once your visitors have begun to explore your website they have two options to navigate back to your homepage. There is a "home" link on the navigation bar, and clicking on your company name will also send visitors “home”. |
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38. Antique photo on your homepage - You have the opportunity to select a photo of an antique for your homepage, something that you think will present a good image to your prospective customers. You may wish to highlight a particular item of stock or perhaps showcase a favourite piece. |
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39. Your antique company name - Your company name will feature in the top centre of each page of your website. If you have your own logo, this can be displayed too. |
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40. Tag line underneath your antique company - Reinforce your USP (unique selling point) by highlighting your speciality to your visitors e.g. “Established in Devon since 1973”, “Specialising in Antique Furniture”. |
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41. Choice of logo font - Maybe you would like to use a different font for your company name? Simply let us know which font and we will make the adjustments when we build your site. |
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42. Webpage split into clear sections - All the pages of your website will be designed to clearly separate the different aspects of your website - company name, navigation, categories and searches, contact details. This makes it easier for customers to navigate around your site - so they can easily find what they’re looking for. |
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43. Your Control Panel: Homepage - Your control panel homepage will display a summary of your website inventory - how many antiques you have for sale, how many sold, visitor statistics etc. It will also contain any messages that we might want to draw to your attention. |
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44. Your Control Panel: How to add an antique - When you want to add a new item to your website, you'll first be asked to upload a photo. Then you simply enter the title, price, description and reference number of your item, and your antique will then be live on your website. |
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45. Your Control Panel: How to edit an antique - If you want to make changes to an item you’ve already uploaded, simply select either "edit text" or "photos" and make your changes. It’s very simple and easy to use, and there’s certainly no technical knowledge required. |
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46. Your Control Panel: Delete an antique from your website - When you want to remove an item from your website all you have to do is click a single button to permanently remove the antique from your listings. |
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47. Your Control Panel: Mark as sold - This enables you to keep a "back catalogue" of all your listings. It also shows your visitors the types of antiques you have sold in the past. A click of a button will mark that item as sold. |
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48. Your Control Panel: Updating your webpages - Updating the text on your website is very simple. Simply select the page you want to change and add the new text - and your new content will be live. |
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49. Your Control Panel: Search facility - You can use your control panel to search for antiques within your online inventory. Simply enter the keywords and the in-built search facility will list all relevant items. |
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50. Your Control Panel: Featured antique for the homepage - This is the antique featured on your homepage. You can change this as often as you wish. |
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51. Your Control Panel: Add a category - This enables you to add a new category to your website. Your categories appear on the left-hand-side of each page of your website. |
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52. Your Control Panel: Rename category - This handy feature is very useful if you decide to change the name of a category, perhaps to give it a broader appeal. |
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53. Your Control Panel: Delete a category - If the category does not have any antiques associated with it, you will have the chance to remove it completely. This will avoid wasting visitors’ time, which is never a good way to convert browsers into customers. |
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54. Your Control Panel: My website visitors - his gives you a brief overview of the number of times your antiques have been viewed on your website. It’s basically a tally of viewings of each of your items and can be a very handy little feature. |
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55. Your Control Panel: My links - If you want to add links to other antiques businesses or other websites, you can simply add the details here. |
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56. Your Control Panel: Changing contact details - This section enables you to update the contact information shown on your website. You can also add a "caption" to each of your listings. Captions enable you to automatically show the same chunk of text underneath each of your antique descriptions. |
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57. Your Control Panel: Secure login to your admin - This feature ensures that only you or authorised staff members are able to make updates to your website. |
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58. Your Control Panel: Daily backup - Daily backup of all your data ensures you will never lose any of the valuable information on your website. |
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To enquire further about a £399 website for your antiques business, call the Sellingantiques website team
on 0207 887 6393.
Office open 9am - 6pm Mon-Fri.
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Do you have a blog, facebook, myspace or website then maybe you can link to this site - every link helps!
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© 2010
Design aspects are copyright Selling Antiques.
Images of antiques and content are owned by the Antique Dealer.
A maximum of 16 antiques are shown per page and are sorted according to when the antique was added.
All transactions occur between the visitor and the antique dealer. If you are interested to buy any antique on this website then contact the antique dealer directly.
Sellingantiques.co.uk do not charge antiques dealers any commission on sales.
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